My Link Building Strategies Using Guest Blogging

I wouldn’t be afraid to say that I’m a frequent guest blogger at several blogs out there (mostly in the niches of Blogging, SEO, Making Money, CopyWriting etc). I wouldn’t say that I don’t guest blog for backlinks because that’s one of the advantages that I do get for being a guest blogger. But yet, there are many things I do which many so called guest bloggers don’t. I’m not overpraising myself, but I’ve seen many people out there whose only job is to get the ‘irrelevant’ backlinks. So here are some things I do as a part of my link building strategies, being a guest blogger.

You’re free to use them as a part of your strategies too – no worries!

My Link Building Strategies

Note that these tips are just meant for guest blogging, and not any other link building strategies like blog commenting, forum posting etc. So here is what I really do.

I Never Hire

Yes, I’ve NEVER hired someone to write articles for me to post them as guest posts on any blog. I might have hired writers for other stuff but that is not at all related to my guest blogging practice.

Reason – To be honest, there’s no specific reason for this but I believe that even though I will get the clean backlinks to my blog, it just doesn’t satisfy my writing requirements. The articles written by hired writers never have a personal touch while I love to mention parts of my stories in my guest posts (maybe that’s what the blog owners love!). And even though I add my short stories into the articles, I do write quality content.

Changing My Author Box Description

Link Building StrategiesUnlike posts, author info boxes are one thing of which the text is changeable by the author (you and me). As you may know that mostly all blog owners allow DoFollow backlinks in the author boxes, and also they do allow about 3-4 links too. So if you’ve created a well-worthy page that deserves a good position on SERPs for a specific keyword phrase, you should add a link to that page from the author info boxe.

Advantage – The best advantage of regularly changing/adding links into the author boxes is that if you’ve posted 5 articles on a blog as guest posts, then you might not have linked that ‘great’ page of yours into any of those posts. But as the author boxes are on all your posts, you straightaway get your link with your anchored text!

Advantage Of Comment Links

You might not have researched, but many blogs allow dofollow links to ‘registered’ users in the comments. So when you are the guest blogger, you are of course a registered user (contributor) on that blog. Check out the image below. The links in red are nofollow links while the one in green is a dofollow link. This advantage that I got is because I was the registered guest blogger.

Link Building Strategies

But remember that this facility depends on the blog you’re talking about. So some blogs might just not allow dofollo backlinks in the comments section, while some might allow for anyone – you never know!

Relevant Anchored Text

I always try to keep my links relavant by using proper anchored text. For example, I would not like to link this blog to a keyword saying “Earn Money”, but would rather do link it using my primary keyword i.e. “Make Money Blogging”. Relavancy is one thing to be given high priority in my link building strategies.


I always be myself when guest blogging because the author box introduces me – not anyone else! If you would like to follow my link building strategies, you surely can – no copyrights for this.

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An article by -

A multi-tasker. Wannabe Pilot. Love writing (online), coding (#Wordpress & #ThesisWP) and debating on Economies. I'm that typical 'all-by-myself' guy. I'm the founder of a blog dedicated to Wordpress Plugins, and it's called Plugins WP (link's down there!). And yes, I'm the founder of ThesisLove - a hub of Thesis 2 Skins.

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18 comments… add one

  • Reply Shalu Sharma October 22, 2012, 10:22 pm

    I think guest blogging is the only safe method at the moment given what is happening in the SEO world. As far as commenting is concerned, I think is far easier, quicker but to be honest, I have no idea if this method will take a beating or not in the eye of search engines.
    Shalu Sharma recently posted..Bhang, India’s holy marijuanaMy Profile

  • Reply Raaj Trambadia October 24, 2012, 4:18 pm

    That’s true Shalu! And I’m sure you must have seen my posts at many places right? :)

    And about Search Engines concentrating on comments, I wouldn’t like to comment on that, at least for now.

    Thanks for being a consistent reader! Cheers
    Raaj Trambadia recently posted..(Giveaway) CommentLuv Premium Multi-Site LicenseMy Profile

  • Reply Kulwinder Singh October 24, 2012, 3:45 pm

    Very useful post bro, a perfect author bio is very effective when we are guest posting on any other blog, because it is what readers of that blog will know about us.
    Commenting on other blogs is very useful, sometimes it will also useful to get traffic if our comment is valuable and useful for readers.
    Kulwinder Singh recently posted..Send Files For Free On Android With Send AnywhereMy Profile

  • Reply Raaj Trambadia October 24, 2012, 4:34 pm

    Thanks Kulwinder! And yeah, commenting on other blogs is often being used as an SEO strategy nowadays rather than building relationships, agree on that?
    Raaj Trambadia recently posted..The Necessity Of Premium WP PluginsMy Profile

  • Reply Tim Bonner October 24, 2012, 5:08 pm

    Hi Raaj

    I did my first guest post only last week so we’ll see what comes of that, traffic-wise.

    I’ve not really considered hiring people for writing guest posts either for my blog or guest posting.

    Certainly on my blog, I wouldn’t consider it as I’m trying to keep my posts consistent.
    Tim Bonner recently posted..Are You Real Or Are You A Fake?My Profile

  • Reply Raaj Trambadia October 24, 2012, 7:14 pm

    Hi Tim

    Nice to hear that even you’ve started guest blogging!

    Well, getting much traffic might take some time, but it eventually will be driven your way!

    Yes, don’t consider hiring writers for guest blogging, at least.

    All the best! Cheers
    Raaj Trambadia recently posted..WP Button Creator – Free Instant Download!My Profile

  • Reply Ahsan October 24, 2012, 6:36 pm

    I think Comment & guest post are still the most effective SEO strategy to build link
    Ahsan recently posted..Follow Malala Yousafzai From Her Official Facebook PageMy Profile

  • Reply Raaj Trambadia October 24, 2012, 7:16 pm

    As mentioned above Ahsan :)
    Raaj Trambadia recently posted..The Necessity Of Premium WP PluginsMy Profile

  • Reply Pritam Nagrale October 27, 2012, 8:23 am

    I tried to hire a writer through ELance to write articles for guest blogging but I did not find the quality in those articles. I think, we should do a good research before we write an article for guest blogging. Only quality links from guest blogging can be in our favor. I don’t find any other good way of link building now a days other than this.
    Thanks for sharing these nice tips for guest blogging.
    Pritam Nagrale recently posted..Top 10 Crowdsourcing Sites Like MTurkMy Profile

  • Reply Raaj Trambadia October 27, 2012, 10:06 am

    So true Pritam. Even though Ive never hired any writers (because I am one myself :) ), I can surely say that writing ourselves is the best thing we can do!

    Guest blogging is surely the best way of building amazing quality backlinks.
    Raaj Trambadia recently posted..What Is Plugins WP?My Profile

  • Reply Felicia October 29, 2012, 5:42 am

    Hi Raaj,
    Guest blogging is actually a fun method for promoting your website and your reputation too. I kind of envy those who do not seem to have any difficulty writing so many posts for other blogs. They seem to not run out of ideas at all! I usually get writer’s block or something like that.
    Felicia recently posted..PokerStars All-Star ShowdownMy Profile

  • Reply Raaj Trambadia November 1, 2012, 11:39 am

    Hi Felicia

    That means you envy me too huh? :) You must have seen me posting at many places, have you?
    Raaj Trambadia recently posted..(Giveaway) Cash Donator Premium Multi-Site LicenseMy Profile

  • Reply Felicia January 17, 2013, 2:36 pm

    Hi Raaj,
    Well, maybe you could say that. But of course, the envy here is a good thing, okay? :)

    Could you tell us which blogs you submit your guest posts to? I sure would like to have a look at them and maybe even leave a comment there too. Thanks!
    Felicia recently posted..Two Men Accused Of Robbing Women Of Her Video Poker CashMy Profile

  • Reply Sarvesh November 4, 2012, 2:52 pm


    No doubt guest posting is an awesome link building strategy which has awesome benefits, and i liked your work and i liked the word “I Never Hire”. Yes its an awesome habit, we usually get more experience by submitting guest post by ourselves.

    Sarvesh recently posted..Samsung-Google Nexus 10 vs Apple iPad 4 [Comparison]My Profile

  • Reply Garen November 5, 2012, 3:47 am

    I understand why you don’t outsource to guest post. However, I do run a guest blog posting service, and I always make sure they are top notch. Yeah, I know you can’t outsource a guest post for .99 at oDesk.

    If you want me to help you out let me know. I know sounds like a promotion, but working with good writers on this aspect of branding, link building, ect. is a task that many people have trouble with since they just post rehashed content.

    Garen recently posted..65 Blog TipsMy Profile

  • Reply Ashish December 1, 2012, 4:54 am

    ppl whom u gire dont actually write well — they just write cause they have to write !!!

  • Reply McMahon December 11, 2012, 11:20 pm

    I may have read this wrong, but I find that most blogs that accept guest posts only allow 1-2 links in the author bios and can be VERY picky about them. It’s incredibly frustrating when I take the time to write a post and the editor ends up stripping all of my links or does not accept my post because I have links in the bio.

    I find that a good way around this is to link liberally to unaffiliated sites (like where you are getting your information), not only to cite but so that it shows you are sharing the love and not just trying to get a link on the editors blog.

  • Reply Pamela Philips January 4, 2013, 3:44 am

    Hi, nice post. Guest blogging is a part of link building strategies when blog commenting. Thanks
    Pamela Philips recently posted..High PR Backlinks – Getting ThemMy Profile

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